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Gali Hartuv Joins Aardvark Technologies as Director of Growth and VIP Relations.

B2B iGaming technology provider Aardvark Technologies has announced the appointment of Gali Hartuv as its new Director of Growth and VIP Relations, adding more than 14 years of industry experience in VIP management and player development to its leadership team.

In his new position, Hartuv will focus on strengthening relationships with existing and prospective operator partners while helping them develop more effective player engagement, loyalty, and retention strategies.

His responsibilities will span several key product areas, including gamification solutions, loyalty programs, bonus engine technology, and ongoing product development. Through these initiatives, he will work to help operators improve player conversion, increase retention, maximize lifetime value, and support sustainable business growth.

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Bringing Extensive VIP and Player Development Experience

With over 14 years of experience in VIP management and player development, Hartuv brings extensive knowledge of player behavior, relationship management, and strategies designed to strengthen long-term operator performance.

Commenting on his appointment, Hartuv highlighted how the new role brings together his professional experience and passion for the gaming industry.

“After more than 14 years in VIP and player development, this role brings together everything I’m passionate about and love: helping operators understand their players, build lasting relationships and grow sustainably.”

His approach will center on helping operators better understand their audiences and implement the right strategies, tools, and technologies to develop stronger player relationships.

Supporting Operator Growth Through Technology and Engagement

As competition continues to intensify across the iGaming sector, player retention, personalized engagement, and loyalty management have become increasingly important priorities for operators.

Aardvark Technologies aims to address these challenges by combining technology-driven solutions with strategic operator support. Hartuv’s appointment further reinforces this focus, bringing additional expertise to the company’s efforts across player engagement, gamification, and VIP development.

Following his first week with the company, Hartuv also expressed appreciation to Simas Denisovas, George Vee, and the wider Aardvark Technologies team for their warm welcome.

He noted his enthusiasm for joining the organization and highlighted the company’s innovative capabilities, expressing confidence and excitement about the opportunities ahead.

With Hartuv taking on the new role, Aardvark Technologies continues to strengthen its focus on helping operators build meaningful player relationships, improve retention strategies, and achieve sustainable commercial growth.

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