{"id":19579,"date":"2025-10-31T14:03:14","date_gmt":"2025-10-31T11:03:14","guid":{"rendered":"https:\/\/igamingeuropa.com\/?p=19579"},"modified":"2025-10-31T14:03:14","modified_gmt":"2025-10-31T11:03:14","slug":"altenar-expands-partnership-with-nordplay-to-power-onerush-launch-in-sweden","status":"publish","type":"post","link":"https:\/\/igamingeuropa.com\/index.php\/2025\/10\/31\/altenar-expands-partnership-with-nordplay-to-power-onerush-launch-in-sweden\/","title":{"rendered":"Altenar Expands Partnership With Nordplay To Power Onerush Launch In Sweden"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Altenar has expanded its partnership with Nordplay Group to deliver its sportsbook technology for the operator\u2019s newly launched brand, Onerush, marking a further step in the supplier\u2019s growing footprint across the Swedish market.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Expanding A&nbsp;Proven Collaboration<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nordplay Group\u2019s subsidiary, Buccone Trading Limited, recently obtained a&nbsp;Swedish operating licence and has already gone live with Onerush. The new platform is powered by Altenar\u2019s fully managed sportsbook solution, featuring advanced reporting tools, a&nbsp;wide range of customisable options, and 24\/7 customer support. This setup positions the operator to compete strongly from day one in Sweden\u2019s regulated market.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The launch builds on an existing partnership that has already seen&nbsp;<strong><a href=\"https:\/\/igamingexpress.com\/brands\/altenar\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Altenar\u2019s<\/a>&nbsp;<\/strong>sportsbook integrated successfully into Nordplay\u2019s Frank &amp; Fred and Jubla brands in Sweden.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Voices From Both Sides<\/h3>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cWe\u2019re delighted to launch the Onerush brand in another positive step in what is already a\u00a0successful partnership with their team and brands. Our best-in-class sportsbook offering and features will allow Onerush to differentiate their product offering from the competition and establish themselves as a\u00a0market leader and provide the best user experience to their customers,\u201d commented\u00a0<strong>Sam Hill, Sales Director at Altenar<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Read also:<a href=\"https:\/\/igamingeuropa.com\/superbet-reveals-leadership-changes-to-drive-expansion-ahead-of-2026-growth-strategy\/\"> Superbet Reveals Leadership Changes to Drive Expansion Ahead of 2026 Growth Strategy<\/a><\/p>\n<\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\u201cIn Altenar we\u2019ve found a\u00a0trusted and reliable partner, supporting a\u00a0wider offering on several of our brands. It\u2019s therefore been a\u00a0natural choice to bring them onboard for our latest brand Onerush in Sweden. We\u2019re excited and hopeful to see Onerush well received by the Swedish market and together with Altenar will continue to challenge the mainstream to deliver a\u00a0leading offering with lower friction and more entertaining experiences,\u201d added\u00a0<strong>Nicolas Lund, COO at Nordplay Group<\/strong>. <\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Altenar has expanded its partnership with Nordplay Group to deliver its sportsbook technology for the operator\u2019s newly launched brand, Onerush, marking a further step in the supplier\u2019s growing footprint across the Swedish market. Expanding A&nbsp;Proven Collaboration Nordplay Group\u2019s subsidiary, Buccone Trading Limited, recently obtained a&nbsp;Swedish operating licence and has already gone live with Onerush. The &hellip;<\/p>\n","protected":false},"author":3,"featured_media":20698,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25,354,14],"tags":[893,91],"class_list":["post-19579","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-partnerships","category-press-release","tag-gaming-in-sweden","tag-sports-betting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Altenar Expands Partnership With Nordplay To Power Onerush<\/title>\n<meta name=\"description\" content=\"Altenar has expanded its partnership with Nordplay Group to deliver its sportsbook technology for the operator\u2019s newly launched Onerush\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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