{"id":15954,"date":"2024-06-21T13:52:02","date_gmt":"2024-06-21T10:52:02","guid":{"rendered":"https:\/\/igamingafrika.com\/?p=15954"},"modified":"2024-06-21T13:52:02","modified_gmt":"2024-06-21T10:52:02","slug":"kitkat-partners-esports-world-cup-foundation-in-riyadh-this-summer","status":"publish","type":"post","link":"https:\/\/igamingeuropa.com\/index.php\/2024\/06\/21\/kitkat-partners-esports-world-cup-foundation-in-riyadh-this-summer\/","title":{"rendered":"KitKat Partners Esports World Cup Foundation in Riyadh this Summer!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Nestl\u00e9\u2019s iconic chocolate brand, KITKAT, has partnered with the Esports World Cup Foundation (\u201cEWCF\u201d) to support the inaugural Esports World Cup (\u201cEWC\u201d) this summer in Riyadh, Saudi Arabia. <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Their collaboration with the world\u2019s largest gaming festival further integrates KITKAT into global gaming culture, combining the brand\u2019s catchy \u201cHave a Break\u201d philosophy with the necessary pauses that come with gaming at all levels; Get ready to Climb. \u201cBreak\u201d. Dominate!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By supporting the Esports World Cup, KITKAT aims to connect with competitive and casual gamers through its legendary ethos. Whether it\u2019s a tactical pause on stage to discuss strategy, or simply a moment to reset and come back refreshed to take on what\u2019s next, having a break is an essential aspect of the gaming experience. KITKAT and EWC view breaks as an integral part of life inside and outside the game, together aspiring to make each moment of enjoyment and rejuvenation for players and maintain a healthy approach to gaming.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Read Also: <a href=\"https:\/\/igamingafrika.com\/national-lotteries-and-gaming-regulatory-board-nlgrb-visits-jinja-promotes-responsible-gaming-and-introduces-national-lottery-benefits\/\" target=\"_blank\" rel=\"noreferrer noopener\">National Lotteries and Gaming Regulatory Board (NLGRB) Visits Jinja: Promotes Responsible Gaming and Introduces National Lottery Benefits<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cWe are excited to partner with an amazing brand like KITKAT to bring a fresh energy and connection to the esports community\u201d,<\/em> said <strong>Mohammed Al Nimer,<\/strong> Sales Director, <strong>Esports World Cup Foundation.<\/strong><em>\u201dThis collaboration will not only enhance the experience of all visitors, but also highlight the importance of having strategic breaks for better performance. I highly encourage all fans attending the Esports World Cup to visit the KITKAT booth, have a break and enjoy some delicious KITKAT goodies!\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cThis partnership enables us to connect with the next generation of gaming enthusiasts, offering them the breaks they need both in-game and in life\u201d<\/em> said <strong>Robert Helou,<\/strong> CEO of <strong>Nestl\u00e9 KSA.<\/strong> <em>\u201cWe believe we will deeply resonate with gamers by integrating our \u2018Have a Break\u2019 philosophy into the esports world. This collaboration highlights the importance of taking breaks and prioritizing mental well-being, especially in the high-stress environment of competitive gaming.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Beginning July 3, the Esports World Cup will transform Riyadh into the epicenter of esports fandom and gaming culture. Located in Boulevard City, fans can watch their favorite athletes and clubs compete across 22 game championships for a share of more than $60 million in life-changing prize money \u2014 the largest prize pool in esports history. Across eight weeks, the Esports World Cup will also feature festival activities that include numerous gaming activations, community tournaments, pop culture celebrations, international experiences, and more.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nestl\u00e9\u2019s iconic chocolate brand, KITKAT, has partnered with the Esports World Cup Foundation (\u201cEWCF\u201d) to support the inaugural Esports World Cup (\u201cEWC\u201d) this summer in Riyadh, Saudi Arabia. Their collaboration with the world\u2019s largest gaming festival further integrates KITKAT into global gaming culture, combining the brand\u2019s catchy \u201cHave a Break\u201d philosophy with the necessary pauses &hellip;<\/p>\n","protected":false},"author":3,"featured_media":17577,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[167,354,14],"tags":[175,290,711,712],"class_list":["post-15954","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-esports-news-europe","category-partnerships","category-press-release","tag-esports","tag-esports-world-cup","tag-kitkat","tag-saudi-arabia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>KitKat Partners Esports World Cup Foundation in Riyadh this Summer!<\/title>\n<meta name=\"description\" content=\"Nestl\u00e9\u2019s iconic 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