{"id":13853,"date":"2024-04-11T10:43:42","date_gmt":"2024-04-11T07:43:42","guid":{"rendered":"https:\/\/igamingafrika.com\/?p=13853"},"modified":"2024-04-11T10:43:42","modified_gmt":"2024-04-11T07:43:42","slug":"bluebet-announces-transformational-merger-with-betr-launches-20-0-million-equity-raising","status":"publish","type":"post","link":"https:\/\/igamingeuropa.com\/index.php\/2024\/04\/11\/bluebet-announces-transformational-merger-with-betr-launches-20-0-million-equity-raising\/","title":{"rendered":"BlueBet announces transformational merger with betr; launches $20.0 Million Equity Raising!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>BlueBet Holdings Ltd  has announced that it has entered into a binding Asset Sale Agreement (ASA) to acquire  betr wagering business.  This will deliver to BlueBet increased scale and market share, significant operational synergies and a platform for further growth. <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>In addition, <a href=\"https:\/\/www.linkedin.com\/company\/bluebet\/\" target=\"_blank\" rel=\"noreferrer noopener\">BlueBet<\/a> is undertaking a fully underwritten two-tranche conditional placement to<br>raise gross proceeds of approximately $20.0 million (the Placement) at $0.21 per share to fund<br>operational and strategic growth initiatives of the Combined Business and one-off synergy<br>realization and transaction costs (Equity Raising).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Read Also:<a href=\"https:\/\/igamingafrika.com\/lanre-gbajabiamila-calls-for-stakeholder-collaboration-in-the-gaming-industry\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Lanre Gbajabiamila Calls For Stakeholder Collaboration in the Gaming Industry<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>BlueBet\u2019s Executive Chairman, Michael Sullivan, said:<\/strong><em> \u201cThis is a transformational moment for<br>BlueBet, bringing together our best-in-class technology platform with betr\u2019s large and high quality customer base to create a national challenger in the online wagering market. The betr team is fully aligned with this vision, and we are excited by the growth opportunities and synergies that will be unlocked through the Proposed Merger of our two businesses.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong>betr\u2019s Founder, Matthew Tripp, said:<\/strong> <em>\u201cToday is a significant day for betr and a major step<br>towards achieving our ambition to be a Tier 1 wagering operator. The combination of our joint<br>scale and the BlueBet technology platform is extremely powerful. What excites me most is the<br>deep experience and highly-complementary skill-sets of the combined team which sets us up well<br>for the next phase of growth.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BlueBet Holdings Ltd has announced that it has entered into a binding Asset Sale Agreement (ASA) to acquire betr wagering business. This will deliver to BlueBet increased scale and market share, significant operational synergies and a platform for further growth. In addition, BlueBet is undertaking a fully underwritten two-tranche conditional placement toraise gross proceeds of &hellip;<\/p>\n","protected":false},"author":3,"featured_media":17530,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,14],"tags":[443,444,445,91],"class_list":["post-13853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-global-gambling-news","category-press-release","tag-betr","tag-bluebet","tag-merger","tag-sports-betting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BlueBet announces transformational merger with betr<\/title>\n<meta name=\"description\" content=\"BlueBet Holdings Ltd has announced that it has entered into a binding Asset Sale Agreement (ASA) to acquire betr wagering business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/igamingeuropa.com\/index.php\/2024\/04\/11\/bluebet-announces-transformational-merger-with-betr-launches-20-0-million-equity-raising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BlueBet announces transformational merger with betr\" \/>\n<meta property=\"og:description\" content=\"BlueBet Holdings Ltd has announced that it has entered into a binding Asset Sale Agreement (ASA) to acquire betr wagering business.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/igamingeuropa.com\/index.php\/2024\/04\/11\/bluebet-announces-transformational-merger-with-betr-launches-20-0-million-equity-raising\/\" \/>\n<meta property=\"og:site_name\" content=\"iGmaing Europa\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-11T07:43:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/igamingeuropa.com\/wp-content\/uploads\/2024\/04\/bluebet.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"428\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"iGaming Europa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"iGaming Europa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/igamingeuropa.com\\\/index.php\\\/2024\\\/04\\\/11\\\/bluebet-announces-transformational-merger-with-betr-launches-20-0-million-equity-raising\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/igamingeuropa.com\\\/index.php\\\/2024\\\/04\\\/11\\\/bluebet-announces-transformational-merger-with-betr-launches-20-0-million-equity-raising\\\/\"},\"author\":{\"name\":\"iGaming Europa\",\"@id\":\"https:\\\/\\\/igamingeuropa.com\\\/#\\\/schema\\\/person\\\/5bc8f0b1140887e8130ffe69a5962aea\"},\"headline\":\"BlueBet announces transformational merger with betr; 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